Customer Stories / ♪
A huge assortment. A stream that brings it online.
Customized designs and descriptions to automate the catalog of a great DIY retailer.
× Sentricin a process of creating automated cards
01 / THE CLIENT
Who is Cfadda
Cfadda is a leading retailer of DIY in Sardinia, with dozens of stores. From the garden to the bathroom, from the utensils to the house, its assortment covers many categories and brings together several hundred brands.
02 / _
The challenge: the scale meets technical detail
A huge amount of SKU, each with its own specifications and characteristics, makes the preparation of the cards challenging. Collecting and submitting all this information required a lot of work and lengthening time before publication.
03 / THE SUMMARY
The solution: customization even in the descriptions
Sentric provides complete and customized product cards, with a custom package for descriptions designed on the needs of Cfadda. Data and content are prepared in the form required by the retailer.
04 / RESULTS
Results: Online products faster
The creation of the cards is fully automated and the go-to-market is faster. The catalogue can accommodate new products without manually recreating each time the work on the content.
THE SUMMARY PROJECT
What changed with Sentric.
Personalised cards
Content prepared for the Cfadda catalogue.
Custom descriptions
A package dedicated to retailer needs.
Go-to-market faster
Creating fully automated cards.
Cfadda project results described by Sentric.
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